FOOTBALLERS' WIVES – THE REAL CHAMPIONS LEAGUE
- Superdrug delivers Footballers' Wives make-over kits to Chelsea girls -

United Kingdom (2 May 2005)

While Chelsea and Liverpool battle on the pitch, there is a much more interesting fight happening off the pitch. Liverpool FC'sfootballers' wives are renowned for their inimitable style but the Chelsea girls have been a little more reticent about flashing their style credentials.

Today Superdrug has delivered Footballers' Wives makeover kits to selected girlfriends and wives of the Chelsea first team. Each kit contains the essentials every woman needs to become the ultimate footballers' wife (FW):

Superdrug Self tan – no self-respecting FW would be seen without a deep golden glow, their skin must shimmer and look more Antibes than Anfield

Superdrug Intensive foot cream – strappy sandals are a must to show off perfect pretty feet, a FW is never to tackle a pedicure

Fake nails – long talons are a badge of honour for the classic FW - the longer and more impracticable the better

Hair straighteners – for a FW hair is there to be extra long and flicked. Ideally highlighted and poker straight - Superdrug is stocking a Nicky Clarke pair of ceramic straightening irons (retail price £80) for just £23.99 (available from 25th May until stock sells out)

Superdrug Optimum Solutions wrinkle reduction serum – packed with scientific ingredients this serum has Bioxilift for that wrinkle freezing effect – it' s Botox in a bottle

Superdrug Optimum Physique bust firming cream – FW's are famous for two things, this bust boosting cream tightens and firms those valuable assets whether they've been surgically enhanced or are natural beauties

Who will win the battle of the footballer babes? Will it be Alex Curran with her pink tracksuits and Scouse tan or Tami Mourinho's classic tailoring and ubiquitous mac?

A 'friend' of David Beckham commented this weekend that he likes his women tanned, with long hair extensions and with long false nails, anyone hoping to catch Becks eye better get down to Superdrug.

- Ends -

For further information please contact:

Katie Hayes at ZPR on 01423 565533, Jenny Hill on 07971 117265 email superdrug@z-pr.com

Or, Stacey Kerr/Gemma Mason at the Superdrug press office on 020 8683 5656/020 8683 5681
or e-mail stacey.kerr@uk.aswatson.com / gemma.mason@uk.aswatson.com

Superdrug Solait self tan shimmer lotion, 200ml £5.99
Superdrug Intensive moisturising foot cream, 100ml, £2.99
A selection of nail care including false nails is available from all Superdrug stores
Nicky Clarke ceramic hair straighteners, £23.99 (rrp £80) from 25th May
Superdrug Optimum Solutions wrinkle reduction serum, £6.99
Optimum Physique bust firming cream, 75ml, £4.99