In a world where customer preferences are ever-changing and they always want to try out something new, loyalty is everything to retailers. That is why A.S. Watson Group, the world’s largest international health and beauty retailer, is further investing in its loyal customers to give them unparalleled levels of rewards. Today, the Group announces it is rolling out new VIP loyalty programmes worldwide to enhance customer connectivity and plans to extend to all of its 24 markets by early 2019.
To support Operation Smile which provides free and corrective surgery to children with cleft conditions, A.S. Watson Group and its business units launch Give a Smile Global CSR Campaign and organise different activities to educate employees and customers about cleft conditions as well as raise funds for the cleft children, giving them new smiles and fresh hope.
Since May 2018, numerous fundraising activities have been held across Europe and Asia. Kruidvat Netherlands and Moneyback Hong Kong launched the customer point donation platforms; Watsons China and FORTRESS organised social media games for customers; Watsons Philippines and PARKnSHOP China donated a percentage of sales to Operation Smile; Watsons Taiwan and ICI PARIS XL Benelux produced themed charity sales items such as tote bag and reusable mask; PARKnSHOP Hong Kong partnered with suppliers to produce a children activity book for redemption.
MORE activities are coming up. Follow our facebook and #igiveasmile today on social media to contribute to this life-changing campaign!
A.S. Watson is launching our first-ever global signature CSR programme “Give a Smile”, our retail brands all over the world will join hands together to help children with cleft lips and palates. Partnered with Operation Smile, ASW is engaging with our employees, strategic partners and customers around the world contributing our time and financial supports with aims to sponsor as many free surgical missions to make smile possible again to the children with cleft conditions.
Watsons Turkey is breathing new life into its old uniform by recycling, with 40% reduction of greenhouse gas emission.
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