In June 1998, Watson's Wine Cellar opened its first store in Central Hong Kong and is now the largest specialist wine store chain in the region.

Watson's Wine Cellar offers the city's growing wine market a larger range than any other retail wine store. With vintages sourced directly from over 20 countries, Watson's Wine Cellar lists over 1,500 different wines in total, more than 400 of which are "exclusive" and cannot be found elsewhere in Hong Kong.

A distinctive feature of each Cellar is the Fine Wine Room containing over 300 different vintages ranging from the top Chateaux from Bordeaux to emerging New World Classics from around the world.

All wines are temperature controlled, 24 hours per day, both in the Watson's Wine Cellar stores and the state-of-the-art wine warehouse, ensuring that all wines are perfectly maintained until they reach the customer.

Watson's Wine Cellar offers free wine tasting at the weekends at their Tasting Tables, where customers can appreciate the wines and talk to the sales team for specific information and advice. Staff receive weekly training on both the theory and practice of wine tasting - so when they recommend a wine, they've tasted it and know its background - and if they don't have specific information, they will find out.

Autumn 2000 saw the launch of Watson's Wine Wholesale to provide sales of exclusive wines and beers to the On-Premise network of Hong Kong restaurants, clubs and hotels. This exciting development adds new range and variety to Hong Kong's food and beverage sector.