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O+O Retail
Vision, Mission and Purpose
Brands with Social Purpose
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brand lab
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Innovate with AS Watson
Retail Media
AS Watson brand lab
Partner with AS Watson brand lab to build and scale brands inside the market.
We work with emerging and established brands to identify demand, accelerate development, and unlock growth across our retail ecosystem in Asia and Europe. Share your vision with us and explore how we can bring your brand to scale.
After reviewing your submission, our brand lab team will assess your brand against our portfolio priorities and growth criteria.
If there is a strong fit, we will contact you within a few working days to discuss next steps.
Part 1. BASIC INFORMATION
Title
*
Mr.
Mrs.
Miss
Ms.
Others
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First Name
*
Last Name
*
Phone Number
*
Position in the Company
*
Contact Email
*
Company Name
*
Registered Brand Name
*
Website / E-commerce Link / Social Media Link(s)
*
Headquarter Country
*
Headquarter Address
Part 2. YOUR GRAND PERFORMANCE
This helps us understand where your brand fits within our portfolio.
Which category best describes your brand?
*
Skincare
Derm / Ingredient-led
Cosmetics
Hair & Scalp Care
Health & Wellness
Other (please specify)
Which distribution channels are you currently in?
*
Retail stores
Online
Not yet on any distribution channel
What is your hero product / key driver?
*
Upload your hero product image
(max. 20MB)
How would you describe your price positioning?
*
Mass
Masstige
Premium
Clinical / derma
Social Media Presence: Number of Social Media Followers combined in all platforms
*
Part 3. GROW POTENTIAL & PARTNERSHIP WITH AS WATSON
Which markets are you most interested in growing into next?
*
Asia
Europe
Are you open to exclusive or semi-exclusive retail partnerships?
*
Yes
No
Open to discussion
Do you have the capability to support marketing investment alongside growth?
*
<5% of sales
5–8%
>8%
Are you open to co-creating products or exclusive concepts with us?
*
Yes
No
Open to discussion
Final pitch: Why should your brand scale with AS Watson brand lab? (Max. 200 words)
*
0
/
200
YOUR BRAND AT A GLANCE
Share your brand deck
(max. 20MB)
Upload your brand deck
include brand story, product images, hero/star items, origin country, manufacturing location, price tier, target customers, markets your brand currently available, export experience, certificates and awards, regulatory readiness and claims substantiation
Submit