Partnering with IHKSports, Watsons Hong Kong initiated the #WatsBagChallenge social game. It involved sharing what you think are the five key items in epidemic control while performing a side plank. The challenge aimed to promote active and healthy living while staying at home, as well as raising general awareness on IHKSports. Tiffany Yue, IHKSports ambassadors and Hong Kong long jumper, demonstrated the challenge, which attracted many young and family KOLs to participate in and attempt the challenge.
Superdrug sends 21 professional nurses to support NHS Blood and Transplant to fight against COVID-19. They will help to deliver a major new programme to help collect convalescent plasma from people who have recovered from COVID-19 to support a national clinical trial.
To protect health workers at the frontline and provide the safer working environment, Watsons Taiwan collaborates with the supplier to donate 10 TranQube mobile cubical cabins, each worths over HK$100,000, to 8 hospitals across Taiwan. The cabins can provide a protective shield for the medics and ensure their safety when they conduct the COVID-19 tests.
922 outstanding student athletes were recognised for their achievements at the 15th A.S. Watson Group Hong Kong Student Sports Awards. Due to the coronavirus outbreak, the award ceremony was held online for the first time. 20 local sports stars were invited to announce the winners and encourage the student athletes to pursue their goals with enthusiasm in the live video ceremony on social media.
To thank the frontline medical professionals for their untiring efforts in combatting the Covid-19 pandemic, Watsons Turkey sent 1900 self-care packages to 11 of the biggest hospitals in the country during World Health Week. The team shared their praises for frontline medical workers in a video on social media and received great feedbacks from their followers, many of whom echo the sentiment.
The Superdrug and Savers teams ran an Easter Art drawing competition for the children of employees working from home during the pandemic. This was to keep them engaged and entertained, with the results shared on the Hub, the internal communications portal, and prizes awarded for best entries in different age groups.
Following the first activity’s success, the teams decided to purchase packs of sunflower seeds to send to colleagues and their families. Many participating staff planted the seeds at home in their gardens or in pots in their windows, hoping to see the sunflowers grow in June and July. A competition for the tallest and biggest plants will be held in July with prizes going to the most talented green thumbs.
A.S. Watson Zurich Office installed a new water column in the pantry, offering still, medium and sparkling water to staff members. The water is drawn directly from water supply line and then filtered and cooled. This reduces the need for staff to purchase bottled water which reduces plastic waste and is much more environmentally friendly and cost effective in the long run. The lower cost also means staff will be more motivated to drink more water and stay hydrated, which is a very important factor to staying healthy and energised.
To encourage the public to exercise more at home and remain healthy during the COVID lockdown, Watsons Water and Keep App co-organised the “Keep Health Community Campaign”. The campaign invited well-known and popular bloggers on Weibo to share their knowledge and tips on exercise and fitness and encourage viewers to drink more water during exercises, keeping a healthy lifestyle and positive attitude!
Watsons Water recently launches its brand new “We Care” campaign, focusing on three pillars: Quality, Safety and Sustainability. The strategy not only aims to build a sustainable brand, leveraged on past years’ efforts in rPET packaging development and smart bottle recycling initiatives, but also to connect with consumers who seek sense of security and quality guarantee during the coronavirus outbreak, by providing water product with 105℃ distilled quality and stringent quality assurance.
Watsons Water also rolls out the newly innovated “Watsons Fill and Go Smart Water Dispensing Station” this year, to bring a more eco-friendly choice for the businesses and organizations who want to show care to their employees by embracing their health concern and safety needs. We will also extend the scheme to introduce safe and quality distilled water into public organizations and schools to promote waste reduction and sustainability development.