Tie-up brings the largest health and beauty assortment from over 2,200 Watsons stores to customers’ doorsteps via Grab in six Southeast Asian markets
A.S. Watson Group, the world’s largest international health and beauty retailer, and Grab, Southeast Asia’s leading super app, today announced the largest O+O (Offline plus Online/ O plus O) health and beauty partnership in Southeast Asia, spanning across six Southeast Asian markets involving over 2,200 Watsons stores.
Watsons, the flagship health and beauty brand of A.S. Watson Group, has reached the phenomenal milestone of 100 million loyalty members in Asia. Having grown rapidly since its launch, the Watsons membership programme is now available and well-established in 14# markets worldwide, connecting beauty and wellness lovers and helping them to Look Good Feel Great.
As Asia’s leading health and beauty retail brand, Watsons officially made its foray into the region by opening its first flagship store at the Dubai Mall following the franchise agreement between Al Futtaim and A.S. Watson Group.