Watsons officially made its foray into the Middle East region by opening its first flagship store at the Dubai Mall

Watsons Opens its First Store in the Middle East at The Dubai Mall

As Asia’s leading health and beauty retail brand, Watsons officially made its foray into the region by opening its first flagship store at the Dubai Mall following the franchise agreement between Al Futtaim and A.S. Watson Group.

Located on the Ground floor, Watsons finds its perfect abode amidst the hustle and bustle of Dubai Mall, a place that is celebrated for being the hub of all things beauty. Spanning over 3,100 sq. ft., the flagship is designed as a beauty wonderland with state-of-the-art digital tools such as skin analyzers, Virtual Make Up Try On, exclusive products and personalized consultations, thus making for an incomparable shopping experience.

Watsons brings products from renowned international brands to the UAE and educates the region’s audiences about the finest beauty and skincare tips and routines, that have been tailor-made for the diverse climes and different skin types found here. The flagship store offers not only exclusive global and K-beauty skincare brands, EX1, Hada Labo and Holik Holika, it is also a destination of specialised skincare providing dermacosmetics and natural skincare which caters to the most delicate skin of the beauty-savvy customers in Dubai. The store also features a trial zone called “I’m MINI”, providing options of trial size products for customers to try and find the best products which suits their unique needs in the store.

Watsons is famous for its proximity with customers both online and offline. In a bid to satisfy the rising demands from online audiences and connoisseurs across the region, Watsons has simultaneously launched its local e-commerce platform alongside its physical store. Consumers can now visit the website, www.watsons.ae, or download the Watsons UAE app for a seamless browsing experience that is made even easier through a click and collect service offered across stores. Strengthening its connection with customers further, Watsons has also introduced a Loyalty program for its members that gets them extra points, exclusive deals, promotions and offers all year round!