I started working within the Group CRM team four years ago. After moving to The Perfume Shop, I have been able to develop a new team of people to support CRM and insight. I have had so many happy moments working at The Perfume Shop. Some of my favourite memories would be from our annual store manager conference, where this year we won Innovation of the Year for rolling out iPad registration. The most fun time at work was probably Black Friday evening. We stayed in the office until midnight to support the launch of fantastic Friday deals, ordered Chinese food and helped customer service answer customer queries while we launched the CRM customer communication. At The Perfume Shop, everyone is so passionate about our business; it makes you look forward to coming into work!