Superdrug


Wednesday April 30th, 2014
Wednesday April 30th, 2014
Friday February 28th, 2014
Friday November 30th, 2012
Sunday September 30th, 2012
Monday July 11th, 2011

Superdrug celebrates reaching four million Beautycard members after just ten weeks into its launch.

Monday May 23rd, 2011

May 2011 saw Superdrug launch its first ever loyalty card – the Beautycard launched in all stores on 11 May and offers customers a programme of beauty and health focused rewards.

The Beautycard, which doubles as a handy mirror, has been designed after extensive customer research to ensure it earns its place in handbags, purses and wallets across the country.

The Beautycard can be used to earn points online at www.superdrug.com and in store, and points can be redeemed in store. Customers can also part pay for products with their points, and can choose favourite brands on which to collect extra points during special promotions.

Wednesday March 2nd, 2011

Superdrug breaks into top five of the UK's favourite retailers

Thursday November 16th, 2006

The Kate Moss effect is a known phenomenon in the fashion industry, now Superdrug is the latest retailer to see the Moss magic create serious sales growth for a brand, after widespread coverage of the model with a Superdrug charity tote bag earlier this year. Superdrug launched its fashion brand, True Spirit, in 2005. In the 18 months since the launch, with a range of trends led jewellery, the range has diversified and grown into a G10m business. This growth is forecast to continue with the business being worth over G26m by the end of 2007.