Global beauty company Amorepacific Group is pleased to announce that it has entered into global strategic partnership with leading global health & beauty giant AS Watson Group, a strategic retail partner with wide and scalable distribution platforms in Asia and Europe both offline and online.
Watsons, the leading health and beauty brand in Asia and Eastern Europe, opens its first flagship store in Ho Chi Minh City, Vietnam.
AS Watson Group has worked closely in partnership with brands to help them penetrate specific demographics or enter new markets. Recently this has included Jeffree Star Cosmetics launching exclusively at ICI PARIS XL in Europe, while in Asia we saw a continuing long-term partnership with Maybelline at Watsons Thailand. Both of which, led to a successful and targeted result.
AS Watson Group (ASW), the world’s largest international health and beauty retailer, hosted the first-ever ASW Technology Partner Day event in Hong Kong and announced to continue with its Technology Partnership programme in order to build a network of technology expert partners which helps accelerate digital transformation.
A New Business Model that Seamlessly Integrates Social media and Retail is Built to Enhance Online and Offline Interaction with Customers
AS Watson Group organised the Project LOL Elderly Visit, a highlighting activity of Global Volunteer Day 2018, with the support of 950 volunteers from the Group’s business units and 45 business partners to visit more than 1,800 singleton elderly in Hong Kong on 14 October 2018.
In a world where customer preferences are ever-changing and they always want to try out something new, loyalty is everything to retailers. That is why AS Watson Group, the world’s largest international health and beauty retailer, is further investing in its loyal customers to give them unparalleled levels of rewards. Today, the Group announces it is rolling out new VIP loyalty programmes worldwide to enhance customer connectivity and plans to extend to all of its 24 markets by early 2019.
